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Posts Tagged ‘yahoo’


Search Neutrality: Good or Bad for the Web?

By Pat Marcello on Monday, July 19th, 2010 | View Comments

Getting onto the first page of Google for most keywords is pretty tough. And marketers complain all the time about Google smacked them for this and slapped them for that. And some of them outright curse about Google's performance in regard to marketing. I get that. I really do. Who of us hasn't felt the [...]

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Paid Search Engine Listings Are Bull Puckey

By Pat Marcello on Monday, November 9th, 2009 | View Comments

Oh, you’ve seen the sites. “Just $49 and we’ll submit your site to a gazillion search engines! It’s great for SEO! It’s amazing! Give us your money!” PFFFTTT!!! This is just one of those bullshit services that newbies fall for. Here’s the deal… DO NOT pay anyone for search engine listings. The robots will find [...]

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Web 2.0: Social Media Firehose

By Pat Marcello on Wednesday, November 4th, 2009 | View Comments

All I can say is, “Wow!” I just read a post by Ann Smarty over at SearchEngineJournal.com about some very cool Yahoo pipes that you can run. (

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SEO: A Yahoo for Pay-Per-Click

By Pat Marcello on Thursday, October 29th, 2009 | View Comments

I’ve done some advertising with Google AdWords, but it usually ended up being more expensive than it was worth. Oh sure, I got optins and sales, but they were either break-even or only marginally profitable. I don’t have that “special code,” I’m afraid. It takes a lot of trial and error to make it work [...]

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