Video: Can You Use a Bit of SEO?
Did you know that approximately 20 hours of video are uploaded to YouTube every MINUTE? Think about it… That’s a LOT of video. Talk about breaking the Web, eh? If anything can do it, video can. But that’s highly doubtful. And video is becoming the most popular form of surfing. From ten to ninety-seven, everyone seems to really love YouTube. When there’s nothing to do, or when you’re in a bad mood, finding some hilarious stuff on the site certainly changes your daily picture.
Remember, Americans love TV, and YouTube and video sites like it, have definitely changed the way we see the Web.
But how do you optimize video for search? Spiders can’t parse video yet, right? So, what can you do?
It’s basically the same as it would be for any web page. Have a KILLER title and description. That’s number one. Your title can be based on something that already gets a lot of views on YouTube or something you make up, but it should definitely have a keyword in it that people are searching for. And the title shouldn’t be too long. Remember that Google only shows 65 characters in your SERPs listing, so keeping your video title to 65 characters or less is a good rule of thumb. continue reading »
