The SEO News Blog with Pat Marcello

At Overcome Everything I work with some of the smartest people in the world of Internet marketing, and it’s an honor just to be part of that team.  Each of the members of the staff are brilliant in their own ways, but I have to say that Kyle Battis, our marketing and affiliate manager, isn’t just a great guy, he’s really, really smart about marketing and I learn from him every single day. You should check out his stuff: Easy Traffic Steps (with Tellman and Mike Purvis) and My First Teleseminar are two of his products, and both are awesome!

But I’m not writing this to sell you his products (though if you buy them, of course I get some dough).

I’m writing to tell you about this really cool list that Kyle turned me on to. If you’ve been around the IM beat a while, you have undoubtedly heard of Marketing Sherpa, right? It’s an awesome site, so if you haven’t been there and want to learn some really, really cool stuff… go to http://MarketingSherpa.com and check it out.

Anne Holland, one of the founders of Marketing Sherpa, created another cool site and the  list I mentioned above… continue reading »

Do you Squidoo? And if you do… Are you a marketer doing Squidoo? If so, you need to know that Squidoo has decided that they don’t like marketers. At least, that’s how it seems to me.

Here’s an email I got yesterday:

Dear Squidoo lensmaster:

During the Summer of 2009 we publicly updated our anti-spam policies to disallow the creation and hosting of certain topics on our site.

==WHY THIS EMAIL?==

You’re getting this email because one or more of your lenses have been determined to be on these SquidDon’t topics. We’re sure you’re a goodguy and doing no harm! But alas, such categories have demonstrated such an overwhelming attraction to spammers or tricksters that we’re not able to support lenses on them at all–even if the quality of the lens is high.

Un-frickin’-believable.

The lenses in question were both Overcome Everything lenses, and they’re just solid content. One is all about list building. It has articles, videos, and I don’t even think there’s a link back to the ListBuilding Club on that lens. The videos have the link in them. But there’s absolutely NOTHING spammy. You can judge for yourself:  http://www.squidoo.com/listbuildingwarrior continue reading »

Internet marketing magic happens when a sales pages or an optin page converts your reader to a list member or a sale. Watch this video to learn more:

Danny Frank created this video from an article by Pat Marcello for Overcome Everything, Inc. Find related videos at the OEVideo1 channel.

So, today’s Christmas Eve, and I’m cleaning in preparation for tomorrow. The in-laws will be over, and I always cook a big dinner for Christmas. It’s a big change for me from thinking about marketing, managing the ListBuilding Club, on-page and off-page optimization, what’s new, and what I’ve missed and need to catch up with…

That’s it! I’m going back to my feminine roots. (At least until Monday.)

I haven’t done that for a couple of years now, since my husband retired. He didn’t do it voluntarily. He was in the car business for more than 30 years and all of a sudden, the doors closed. The business dried up, there were no jobs for a guy over 50, and luckily, I had started this Internet marketing thing and was working for Tellman. continue reading »

Danny is a hoot! Here’s his interpretation of an article I wrote for OE. Check it out. I love his videos! Hope you will, too:

Isn’t he great? He’s a total entertainer, and his videos always make me smile. He’s an awesome individual, to boot.

Can’t go wrong listening to my friend, Danny.

Want to check out the LBC? http://easyseotricks.com/lbc2 *

*Yep… If you click and join, I get paid.  And you knew that, right?

As an Internet marketer, you either have to learn to write good copy or you have to hire someone to do it for you.  Tellman and Jodi used to write all the copy for everything we did at Overcome Everything, until Tellman hired Josh Burns. Josh has only been working for the company a little over a year, I think, but he’s learned some wicked cool stuff, and is a natural born copywriter. Even he didn’t know that!

Anyway, here’s a video he made, called simply, “Triggers.” You’ll learn a lot, so sit back, and enjoy watching.

Technorati Tags: internet marketing, copywriting, video

And what in the world does that have to do with marketers? Well… I found a connection and Danny Frank put the idea into this short video. Check it out. Danny has a way with video that really makes my articles come to life!

And if you’re interested in learning more about joint venturing or any Internet marketing topic, check out what our new levels of the ListBuilding Club have to offer: http://easyseotricks.com/lbc2

We’re not just for newbies anymore.

It’s video Friday! Here’s an article I wrote that Danny Frank made a kickin’ video about:

LOL… Josh Burns is our copywriter over at Overcome Everything, and has a wicked sense of humor. He’s really a talented guy. He took an article that I wrote and turned it into this… Not only will you learn a lot… You’ll love it!

I wrote the article on this, but Josh made the video…

Check it out:

True?