Posts Tagged ‘AdWords’


SEMRush Adds a Powerful New Feature

SEMRush is a great site for SEO and SEM, but the newest feature really gives it power. Learn more about an innovation that’s going live on February 1, 2012.

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Analytics “Not Provided” Data Hack

Google has taken data away from our Analytics accounts when people aren’t logged into Google to search. Here’s a way to get some of that data back…

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Optimize Your PPC Campaign with These Tips

I’m not immersed in PPC. I did it for a while for Overcome Everything, so I know the ropes. I just don’t take on PPC for clients, unless I hand the ball off to someone else who’s a real student of the traffic medium. But today, I was reading a really great post over to [...]

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Google First Impressions Count

One of my favorite blogs comes from Jennifer Ledbetter at PotPieGirl.com. She’s an SEO (of course), and she often breaks cool stories before anyone else. She had an easy style, and well… check her out. On Thursday, she posted an interesting article about Google Quality Score checkers — organic results quality score checkers. Did you [...]

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Keyword Research Is Highly Subjective

People often ask me how you should perform solid SEO keyword research, and guess what? I can’t tell them. Seriously, you can grab a cool tool like Market Samurai, for example, and it can do the work for you. But I use it for validation. I don’t really mess with it until much later. I [...]

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How Google Thinks

On October 13, PotPie Girl and Search Engine Land released an internal Google document for “Quality Raters.”  This didn’t sit well with Google, and both sites were asked to remove links to the content or just plain take it down to avoid a formal legal demand. So, the bottom line is, you won’t be able [...]

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Google Launches Encrypted Search

I’ve been reading posts about the Google shift to encrypted search today, and wondering how it will affect SEO. But before we talk about that, let’s discuss what it means. Last Tuesday, October 18, Google instituted a system whereby searchers, who are logged into Google.com, can search without anyone else knowing what results were returned [...]

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