Archive for June, 2013

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5 Hard-and-Fast Rules of Networking

Networking is just as important online as it is offline, and many marketers just don’t get that. They never go to live conferences where they can meet people. They just sit at their computer thinking they can go it alone. You gotta have friends. After almost 10 years in this business, I can unequivocally say […]


Why New Bloggers Should Participate In Google+

You know that I’ve been saying that Google+ is important for search for quite a while now, right? Well, guess what? It’s important for emerging bloggers, too. Here’s a guest article from my friend Chad Goulde of with some great insights into what will help you build your blog fast: Reasons Beginning Bloggers Need To […]


e-Commerce Should Take Note

Hey guys, if you have an e-commerce site, rich snippets are really important. But like someone said to me, “Pat, I don’t even know what those are!” Yeah. Geek girls do. No worries. Here’s an article I wrote for SEMRush last week: @patmarcello explains how to use rich snippets for e-commerce — SEMrush (@semrush) […]