SEMRush Adds a Powerful New Feature
I’m preempting our Thursday video for some breaking news that I know will benefit SEOs all over the Web. A few months back, I wrote and told you about SEMRush, from the folks who brought you SEOQuake, my favorite Firefox Add-on. Well… The folks over there have just made SEMRush better.
And you wonder how that’s possible, right?
Well, they did, and it will be available to all pro users beginning on February 1, 2012, and for all users free for a limited time.
What is this amazing new addition?
SEMRush partnered with MixRank to bring you AdSense data! From a pubisher’s point of view, you can see who’s publishing your ads, how many unique visitors your ads have gotten, when they were last seen, how many days they’ve been seen, and the ads’ average positions.
You can’t control the sites that show your AdWords ads, of course, but when seeing these results, you may want to contact your best AdSense sites for permanent advertising, right? I mean, if AdSense is doing well for you on those sites, it’s pretty simple to figure out that a permanent ad might do better.
What I also find to be useful about SEMRush’s new feature is that you can see how each of your ads is performing. You can see the peak number of publishers that have shown your ad in the past 30 days. You can also see when the ad was first shown and last shown, how often it was shown in the past month, and where its average position in the AdSense block. This will allow you to test new ads against those that are under-performing.
All of the data is downloadable for MS Excel or in .csv file, and the increased knowledge can really help you to hone in on what’s working and what’s not with your AdWords advertising.
Yes, you can get some of this straight from Google, but you can’t see the exact publishers who are running your ads. Plus, why go to two sites to check on stuff rather than just one?
If you already use SEMRush, you will love this capability, and if you’re not, you should be. I’m getting no income from endorsing this website or the plugin or anything else. I just wanted you to know how very cool SEMRush can be and how you will be able to use this new feature to its best ability. February 1 is just around the proverbial corner. You still have time to get an account. 
