SEO: Where to Put Your Blog
When I first started with SEO, the whole strategy was to add a blog to your site that was on a separate C-class server. I always questioned whether the search spiders would figure out that the only links coming from that blog were going to another very specific place, like your website or squeeze page. It made some sense, but then…
If you think about it, you're building a whole new vehicle that will need links pointing back to it. That's why I've always said that if you have nothing but a squeeze page, it's best to put the blog into a subdirectory of that. That way, you're building links back to your site from the content you post in your blog. Though Google ranks pages, they also notice how many total links are pointing back to the site.
So, I"m going to do a kind of about face here. Maybe back in the days when any link was a good link, even if it was paid or came from a link farm, the strategy of putting a blog on a separate server was a good idea. But Google has changed, my friends.
As it is wont to do.
And today, I sayeth unto you: Add your blog to the domain that you want to get backlinks for! It it's a sales page, a squeeze page, or what have you, adding /blog is the way to go. Course, you can call it what you will. I allow that. 
But if you can use a keyword that will still be easy for people to find, all the better.
Hope that helps. I'm excited! Why? It's much less complicated and you don't have to buy new domains. When my newbie folks are wanting to set up their sites, it often rankles them to have to buy a new domain for a blog.
Problem solved. Ta-da!
